Bill Cosby's #socialmediafail as meme invites rape flak

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Sometimes, reputational ineptitude scales the heights of unawareness and at other times it plumbs the depths of idiocy. When Bill Cosby’s online PR team invited audiences to meme pictures of cuddly old Bill, had they never heard of this year’s recent #myNYPD social media snafu?
Yet another reason why social media reputation isn’t a game for kids, or for old blokes with allegedly chequered pasts.
Bill Cosby meme fail

Gallen's C-tweet baits NRL's C-suite

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First up, I have empathy for those with depression or self-medication issues. But in terms of PR, media reports and reputation management, there’s often not much room for such understanding. That’s why Paul Gallen’s tweet – offensively deriding his defacto NRL employers/governors as female genitalia – is defined as a PR gaffe, any pre-existing issues or circumstances aside.

For a privileged sports role model (with some bad PR ‘form’ re performance supplement use in particular) to fail to accept accountability for the consequences of his wrongs (harder – yet more telling – than just issuing an easy, media mea culpa) puts the gall in ‘Gallen’. Paul may now claim his use of the C-word (below) is innocuous. (Ladies, mums, sisters, daughters; your views on that one?)

This PR disaster is only compounded when the NRL stipulates that this great athlete – yet PR putz – needs to complete a leadership course as part of his rehabilitation.                         A followership, humility and emotional awareness course might better address some of the issues fuelling Paul’s PR disaster, and fuelling the original drivers that led to it.

Still with empathy and chapeau to SydMornHerald for quip-grabs, G.

Retailer and manufacturer 'creamed' over fascist coffee condiment

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Hitler creamerI haven’t posted on PR Disasters for a while; the usual cavalcade of drunken debauchery, emotional immaturity, ill-judged utterances, policy backflips and PR nightmares leave me with a grey ennui. BUT THEN…a story pops up that’s kinda one out of the box. It appears that a Swiss retailer is doing a PR retreat after stocking coffee creamers featuring the faces of famous facists – the rest is, as they say, history…

Re the Prime Minister's "wink"

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Our PR experience suggests you can pretty much coach and train an intelligent person in media performance skills in around three or four sessions.
However, you cannot instill – far less embed – impeachable character and interpersonal maturity in an “unreconstructed personality”, without also addressing the candidate’s emotional intelligence and self-awareness. And that calls for a much deeper investment of effort.

Tony Abbott wink (H/t to SBS for pic)

Australian PR experts' summation of Flight MH370's disaster response

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CRISIS CRITIQUES BEREFT OF UNDERSTANDING AND EMPATHY                 In modern crisis or emergency events, it’s clear that Public Relations pundits and the public display little patience with, or respect for, any organisation’s efforts to respond to their incident. Diligence in fact finding and verification goes against the knee-jerk criticism… Continue reading

Ministerial advice, lobbying and industry ethics sullied in food ratings fiasco

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Health Food Rating Website

 

 

 

 

 

 

 

When almost two years of planning goes into a joint food health initiative and the corresponding public information website gets ORDERED off air ON THE SAME DAY IT GOES LIVE one might expect evidence of stakeholder dissonance.

I caught up with a gripping analysis of the Fiona Nash, AFGC and Alastair Furnival furore courtesy of the Background Briefing team of Anna Whitfield and Ann Arnold at ABC – great case analysis. HT SMH for screengrab.

House PR's 'Tweets for Tickets' BRIT Awards PR Disaster

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Naughty pee-arr company House PR apparently offered (UK) Telegraph journalist Tim Walker Brit Awards press accreditation in exchange for publishing promotional tweets with the Mastercard Twitter handle and its #PricelessSurprises hashtag. The email requested Walker publish tweets before, during and after the event, and guarantee Mastercard’s inclusion in any post event write-ups, both print and online, with hashtags and URLs included. #PricelessSurprises
In the spirit of PR fellowship and PR disaster recovery assistance, I can offer HousePR some coincidentally hot-off-the-press pointers here:
TimWalkerTweet (H/t to Ken Garner and The Drum)

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